Too often, pieces are either heavy and old-fashioned or sleek but cold. That’s where Stickley’s Walnut Grove Collection comes in. It’s light, warm, and modern, built to brighten a room while still feeling like it will last for generations. At Fowler Brothers Co. Home & Patio, many families find this collection solves one of the biggest struggles: choosing furniture that balances style, comfort, and durability.
Design & Inspiration
Step into a room with Walnut Grove and the difference is clear. The open lines and gentle curves shape the space, letting natural light flow through. Chairs and tables don’t overwhelm your home, they invite you in. For anyone who wants furniture that makes rooms feel larger and brighter, this collection fits the need.
Each piece shows off precise joinery, smooth finishes, and well-proportioned shapes. Stickley has been doing this for more than a century, but Walnut Grove proves they can respect tradition while speaking directly to today’s homeowners.
Walnut’s rich tones and natural grain patterns bring warmth that blends into modern interiors. Paired with crisp walls or soft fabrics, walnut creates a grounded, natural look that feels right at home.
The Stickley’s Walnut Grove Collection features dining and living room pieces that can create a unified, modern look throughout your home.
Lifestyle & Home
One frustration families share is how quickly a home can feel crowded. Walnut Grove was designed with that in mind. Slim silhouettes and open frames give rooms breathing space. A dining table encourages gathering instead of dominating. A sideboard adds storage without closing off walls.
Also, Walnut Grove isn’t limited to one space. The collection includes dining, living, and accent pieces designed to work together. That means you can carry one look throughout your home. And because Fowler Brothers Co. offers custom order services, you can shape Walnut Grove pieces to fit your lifestyle perfectly.
Stickley’s Legacy of Craftsmanship
Stickley has been crafting heirloom furniture for more than 120 years, and Walnut Grove is a fresh chapter in that story. The collection honors Stickley’s history of strong construction while introducing a lighter take on design. Choosing Stickley means choosing quality that can be handed down.
Many families today care about where their furniture comes from. Stickley sources wood responsibly and builds with long life in mind. Walnut Grove reflects that commitment, offering style you can feel good about. When you buy pieces built to last, you’re not just decorating, you’re making a lasting choice.
Walnut has been valued for centuries because it’s both strong and beautiful. It resists warping, shows striking grain, and gains character as it ages. That’s why Walnut Grove isn’t just trendy, it’s timeless.
The Stickley’s Walnut Grove Collection features a light and airy design, perfect for creating an open and welcoming living room.
3 Practical Tips for Your Home
1. Keep things simple. Pair a walnut dining table with neutral chairs and a statement light. Let the wood’s natural character shine. 2. Mixing works best with contrast. Light oak floors or black metal accents highlight walnut’s richness without clashing. 3. Walnut looks best with natural light. Position pieces near windows or use warm-toned lamps to show off the grain.
How do you create a home that feels modern, warm, and lasting?
At Fowler Brothers Co., we believe this collection is one of the best investments you can make for your home and family.Visit our Chattanooga showroom to see Walnut Grove in person, run your hand across the walnut grain, and imagine how it can shape your space. Our expert design team will help you choose pieces that bring light and warmth into your home for years to come.
Does your backyard need a little touch or excitement? Too often, outdoor spaces get overlooked, leaving them feeling underwhelming compared to the style and personality inside the home. Instead of settling for the same old bulky, traditional patio furniture, you can transform your backyard into a vibrant, modern, colorfiul retreat that feels fresh, inviting, and uniquely yours.
HOUE, a Danish brand that brings modern design and unexpected color to patio furniture. We’ll show you how their pieces can change a simple backyard into a happy, lively retreat that feels like an extension of you. After all, we think your outdoor space should be a joyful place for family and friends.
As experts in high-quality home and patio furnishings since 1885, we have confidence in HOUE’s craftsmanship. Right now, all HOUE outdoor furniture are 20% off until September 9, 2025.
The innovative design of the HOUE CLICK chair allows you to mix and match colors by simply clicking the slats on and off.
The Power of Color in Outdoor Spaces
Color is a strong statement. Think about how a bright splash of paint can change the feel of a room inside. In your backyard, a bold hue can do the same. It lifts moods, creates energy, and helps to define a space. A brightly colored chair or table instantly becomes a focal point, drawing the eye and inviting people to sit down and stay a while. It’s a simple, easy way to show your personality and make a fun statement without a lot of effort.
Signature Houe Pieces That Make a Statement
HOUE is known for its clean lines and special details that make their furniture stand out. Here are a few of their most popular pieces to show you what we mean.
The CIRCLE Table: This well-proportioned dining table is made for outdoor use, featuring beautiful bamboo lamels and a sleek leg construction in gray powder-coated aluminum. Its design allows for free seating, giving comfortable legroom for everyone. The table comfortably seats 6 people, while the 150 cm model easily seats 8-10. A decorative granite stone in the center is also perfect for hot pots.
The CLICK Chair in Black: This version of the popular CLICK chair offers a sophisticated, minimalist look. The black lamellas and powder-coated metal frame create a clean, modern statement that pairs perfectly with any outdoor decor, from bright colors to neutral tones. It’s a timeless choice for a stylish patio.
The CLICK Chair in Multicolor: The most playful version of the CLICK chair features a combination of various lamella colors. This vibrant design allows you to express your personality and bring a fun, energetic feel to your outdoor space. Its colorful mix is a great way to add a splash of joy to your backyard.
We help homeowners see that these pieces can be both a functional seat and a piece of art for their backyard.
Mix and Match: Customize for a Personal Feel
A common concern is how to use multiple colors without a space looking messy or disorganized. We have a simple plan for you:
Begin with a neutral base. This is your foundation. Choose a main piece, like a table or sofa, in a simple color like gray, white, or black.
Add your color. Use smaller items like chairs, side tables, or cushions in your favorite bold hues.
Select a palette. Stick to 2-3 main colors. This keeps the look clean and intentional, rather than random.
This approach gives you creative freedom to show your style while keeping a modern feel. You can create a look that is totally unique to you and your home.
Designing a Backyard That Feels Like You
Your outdoor space should be a reflection of your style. HOUE’s versatile designs make it easy to create an area that is both stylish and personal. Here are three simple steps to help you:
Define Your Purpose: What do you want to do in your backyard? Do you want to eat outdoors, or do you want a comfortable spot to relax? Maybe both.
Choose Your Base: Select your main furniture pieces in neutral colors to fit the purpose you defined.
Add Your Personality: This is the fun part. Add your smaller pieces or accessories in bold colors to show off your style.
This process gives you a simple, workable plan to use our products to achieve your design goals.
The wide range of colors for HOUE CLICK chairs lets you create a fun, stylish patio space that’s uniquely yours.
How Fowler Brothers Co. Helps You Create Your Space
With over 140 years of experience, we provide reliable assistance on selecting the right pieces for your home. We invite you to visit our showroom in person. There, you can see and feel the quality of HOUE’s furniture. Our experts can help you visualize how it will look in your backyard. We are committed to providing durable, beautiful furniture that will enhance your home for years.
HOUE’s furniture shows that modern design can be fun and colorful. By using their playful pieces, you can turn your backyard into a happy, stylish retreat that reflects your personality. All HOUE items are 20% off until September 9, 2025. This is a great time to bring some color and joy to your outdoor space.
Visit our Chattanooga showroom today or schedule a personalized design consultation with our experts are ready to help you find the perfect HOUE pieces for your home.
An American Leather sleeper sofa is an innovative piece of furniture that brings versatile functionality to any home. We’ll show you how sleeper sofas can transform any space into a relaxing, convertible area, where you can effortlessly switch from sitting comfortably to fully immersing yourself in sleep. For homeowners, this sleeper sofa is a wise purchase, offering a practical solution for versatile rooms and unexpected guests without sacrificing looks or comfort.
At Fowler Brothers Co., we have been curating high-quality furniture for 140 years. We support the craftsmanship of American Leather, and right now, all their sleeper sofas are 10% off until September 22, 2025.
New Standards of Comfort: Redefining the Guest Experience
For years, traditional sleeper sofas have been known for their thin, uncomfortable mattresses and a support bar that seems to hit you in all the wrong places. This is a problem American Leather aimed to correct.
Their sleeper sofas feature a unique platform system and a premium mattress that completely removes springs and support bars. This design provides consistent comfort from edge to edge, just like a regular bed. You can be certain that your overnight guests will get a truly restful night’s sleep, making their stay more enjoyable for everyone.
Effortlessly convert your living room into a comfortable guest space with the American Leather sleeper sofa, providing a great night’s sleep.
A Sleeper Sofa That Looks Like a Sofa
A further issue with most sleeper sofas is their large, old-fashioned appearance. They often look like a compromise, standing out in a way you don’t want. American Leather approached this differently.
These sofas are designed to be beautiful, stylish pieces of furniture first. They have clean, modern lines, quality materials, and a wide variety of personalization options. This allows the sofa to blend smoothly into your living room, home office, or guest room, enhancing your decor without looking like a temporary fix. This is proof of the brand’s commitment to both aesthetics and usefulness.
Why the American Leather Sleeper Sofa Is a Wise Furniture Purchase
For anyone living in a small space, maximizing every square foot is a constant challenge. A high-quality sleeper sofa is the ideal dual-purpose solution. It provides comfortable daily seating and, when needed, a guest bed, without taking up the space of two separate pieces of furniture.
This versatility makes it great for versatile rooms. Your home office can double as a guest room. Your living room can accommodate last-minute visitors. It offers a kind of flexibility that is extremely useful for entertaining and daily life. It’s a smart way to add a bed to your home without the extra room.
What Makes American Leather Special?
The thought and design behind each piece. Their unique mechanism allows for simple opening and closing, and their durable frames and high-quality cushions guarantee the sofa will last for years. The mattresses are not only comfortable but are also designed to be long-lasting. This level of quality guarantees a product that will perform perfectly for a long time, making it a true furniture investment.
From Family Movie Night to Overnight Guests
The beauty of this sleeper sofa is its versatility. During the week, it’s a stylish, comfortable place for family movie night or an evening of relaxation. When special occasions arrive, it easily turns into a comfortable bed, ready for you or your guests to enjoy. This two-functionality means you don’t have to sacrifice comfort or style, regardless of the occasion.
How Fowler Brothers Co. Helps You Find the Perfect Match
With our long history in Chattanooga, we provide expert assistance to help you choose the right American Leather model for your home. We offer an in-store experience, allowing you to try the sofas and beds for yourself in our showroom. Our design experts can help you select the perfect fabric, size, and style, guaranteeing a smooth fit with your home’s decor.
Now is the perfect time to upgrade your home with a 10% discount on all American Leather sleeper sofas. This offer ends on September 22, 2025.
Visit our showroom in Chattanooga today! Experience the comfort and quality of American Leather sleeper sofas in person and talk to our experts.
Effortlessly convert your living room into a comfortable guest space with the American Leather sleeper sofa, providing a great night’s sleep.
FAQs About American Leather Sleeper Sofas
Can I choose from different mattress options?
Yes, American Leather offers several mattress options, including high-density foam, gel-infused foam, and a firmer mattress. Our team can help you decide which one is best for your comfort preferences.
What sizes are available for American Leather sleeper sofas?
American Leather sleeper sofas are available in a range of sizes to fit different spaces. You can find models from twin-size chairs to full-size and queen-size sofas, giving you flexibility for various room dimensions and needs.
What kind of customization options are available?
You can personalize the sleeper sofa to match your home’s decor. There are hundreds of fabric and leather options, as well as choices for leg finishes and cushion styles. Our design experts can guide you through the selection process.
This year, Fowler Brothers Co. Home & Patio proudly celebrates 140 years as a family-owned business, deeply rooted in the heart of Chattanooga. Since 1885, the Fowler family has built a legacy of quality, integrity, and service, transforming the way generations of families furnish their homes. From humble beginnings to a multi-generational success story, their journey is a remarkable testament to resilience, innovation, and community dedication.
The Early Years: 1885 – 1930
The Fowler legacy began in 1885 with James G. Sterchi, who sold goods door-to-door in East Tennessee from a horse-drawn buggy. His hard work and entrepreneurial spirit laid the foundation for what would become one of the South’s most respected furniture brands. In 1886, James and his brother John Calvin Sterchi opened their first furniture store in Knoxville, marking the start of a family tradition that would last over a century.
In 1911, John Calvin Sterchi partnered with his son-in-law, John O. Fowler, to establish Sterchi Brothers & Fowler in downtown Chattanooga, next to what is now the Tivoli Theatre. By 1926, the Chattanooga location was thriving and recognized as “The South’s Greatest Furniture and Music Stores,” furnishing more than 23 hotels across the Southeast. This expansion led to the official incorporation of the business in 1930 as Fowler Brothers Company, operating in both Chattanooga and Knoxville.
Generations of the Fowler family marking a new chapter, a moment that contributes to the enduring Fowler Brothers’ Legacy.
Mid‑Century Growth: 1940 – 1970
During the 1940s, the company entered a new chapter under the leadership of Richard Calvin Fowler, Sr., who became president in 1943. The store proudly supported the World War II effort, partnering with Westinghouse to provide appliances and equipment. In 1948, after a major renovation, thousands of Chattanoogans flocked downtown for “The New Fowler’s Opening,” a three-day grand event showcasing a reimagined showroom.
In 1953, further upgrades were made to the Broad Street showroom to reflect modern design trends and consumer tastes. Then, in 1968, Fowler Brothers introduced a revolutionary retail concept by launching Richard Fowler Galleries on I-24. Known as the “store of rooms,” the new layout helped customers visualize beautifully curated, fully furnished living spaces, an innovative shopping experience ahead of its time.
See how Fowler Brothers Co. showrooms have transformed from past to present, a visual journey reflecting the adapting Fowler Brothers’ Legacy in home furnishings.
New Showroom: 1970s – 1990s
By 1973, the Fowler family opened a new store at 1903 E. 24th Street Place.The event signaled a new era of growth and leadership. Just two years later, in 1975, they expanded again with a showroom on Highway 153 near Northgate Mall. This location offered premium lifestyle furniture collections arranged to inspire customers with real-life design possibilities.
In the 1980s, Fowler Brothers deepened its presence in downtown Chattanooga by opening a new location in the Clemons Building on Chestnut Street. They also launched The Patio Shop at the I-24 campus, signaling a move into the outdoor furniture market. In 1981, Richard Calvin Fowler Jr. became president, starting the fourth generation of family leadership. By 1985, the store was offering competitive “North Carolina furniture prices” locally, making high-quality furniture more accessible to Chattanoogans.
The mid-1980s brought further expansion as the interior furniture wing at the I-24 showroom was enlarged. A proud highlight came in 1987 when Richard Fowler furnished the space used during President Ronald Reagan’s commencement speech at UTC. In 1988, the family celebrated 77 years in Chattanooga with the opening of Fowler’s Furniture Plantation on 4th Avenue, a special milestone reflecting deep community ties and continued innovation.
A glimpse into the family and evolution of Fowler Brothers Co., from historic storefronts to current leadership, embodying the rich Fowler Brothers’ Legacy in Chattanooga.
Family Continuity & Consolidation: 1990s – 2010
As the 1990s arrived, Richard Fowler Jr. and Sarah C. Fowler began consolidating the family’s business operations around the I-24 campus. This strategic move brought all resources under one roof and ushered in a new identity: The Furniture Shoppe & The Patio Shop. Their children, Sarah Chappell, Richard III, and Walton Carter Fowler, joined the business during this era, ensuring the continued legacy of family leadership.
The company became known for its exceptional service, with a delivery program that transported more than 1,000 pieces of furniture each year across the Southeast. Known as “Delivery with a Smile,” this program earned loyal customers and glowing word-of-mouth thanks to dependable service teams like the beloved Lester Early. In 2010, Fowler Brothers celebrated its 125th anniversary, marking five generations of family dedication to quality and community.
Brand Evolution: 2012 – 2025
In 2012, Fowler Brothers launched the “Pass It Forward” holiday campaign, continuing a legacy of giving back. The campaign supported Toys for Tots and honored a long-standing tradition that dated back to 1949, when the store gave away toys to children in need. The spirit of community remained central to the business’s mission.
By 2016, Walton Carter Fowler officially stepped into the role of president and COO, becoming the fifth generation to lead the company. His father, Richard C. Fowler Jr., transitioned to the role of chairman and CEO. With this generational handoff came a renewed energy and strategic vision for the future. In 2020, the company had a rebrand, by changing the name to Fowler Brothers Co. Home & Patio, and began major renovations to the I-24 campus to align with modern tastes while honoring its legacy.
Now, in 2025, Fowler Brothers Co. proudly celebrates 140 years in business. The company created a beautifully updated indoor and outdoor showroom, refreshed branding, and a new digital experience through its redesigned website. The story continues, with style and service that meet today’s needs while carrying forward a rich tradition.
The Secret to FBCO’s Lasting Success
For five generations, Fowler Brothers has stayed true to its roots. Since the beginning, the company has always been guided by the same family values of hard work, quality service, and personal relationships.
Throughout its history, Fowler Brothers has prioritized personal service. From hand-drawn advertisements in the early 1900s to modern SEO strategies and design consultations, the company has always focused on providing the best experience possible for its customers.
Their formula for success is timeless: “Quality + Speed of Delivery = Customer Satisfaction.”
Fowler Brothers Co. continues to be Chattanooga’s premier destination for fine furniture and patio living. With expertly designed showrooms, top-tier brands like Stickley, Rowe, and Stressless, and a reputation for thoughtful service, the company is poised for continued success.
As we reflect on 140 years of tradition, innovation, and family leadership, one thing is clear: the Fowler Brothers story is still being written, and Chattanooga will always be at the heart of it
FAQs About Fowler Brothers Co.
What types of furniture brands does Fowler Brothers Co. carry?
Fowler Brothers Co. partners with well-known brands like Stickley, American Leather, Rowe, or Tempur-Pedic. We offer a collection of premium indoor and outdoor furniture from these and other quality manufacturers.
Can I get help with design for both my indoor and outdoor spaces?
Yes, our design consultation services cover both indoor and outdoor areas. Our experts can help you plan and furnish any space in your home, ensuring a cohesive and beautiful look that fits your style.
Too often, pieces are either heavy and old-fashioned or sleek but cold. That’s where Stickley’s Walnut Grove Collection comes in. It’s light, warm, and modern, built to brighten a room while still feeling like it will last for generations. At Fowler Brothers Co. Home & Patio, many families find this collection solves one of the biggest struggles: choosing furniture that balances style, comfort, and durability.
Design & Inspiration
Step into a room with Walnut Grove and the difference is clear. The open lines and gentle curves shape the space, letting natural light flow through. Chairs and tables don’t overwhelm your home, they invite you in. For anyone who wants furniture that makes rooms feel larger and brighter, this collection fits the need.
Each piece shows off precise joinery, smooth finishes, and well-proportioned shapes. Stickley has been doing this for more than a century, but Walnut Grove proves they can respect tradition while speaking directly to today’s homeowners.
Walnut’s rich tones and natural grain patterns bring warmth that blends into modern interiors. Paired with crisp walls or soft fabrics, walnut creates a grounded, natural look that feels right at home.
The Stickley’s Walnut Grove Collection features dining and living room pieces that can create a unified, modern look throughout your home.
Lifestyle & Home
One frustration families share is how quickly a home can feel crowded. Walnut Grove was designed with that in mind. Slim silhouettes and open frames give rooms breathing space. A dining table encourages gathering instead of dominating. A sideboard adds storage without closing off walls.
Also, Walnut Grove isn’t limited to one space. The collection includes dining, living, and accent pieces designed to work together. That means you can carry one look throughout your home. And because Fowler Brothers Co. offers custom order services, you can shape Walnut Grove pieces to fit your lifestyle perfectly.
Stickley’s Legacy of Craftsmanship
Stickley has been crafting heirloom furniture for more than 120 years, and Walnut Grove is a fresh chapter in that story. The collection honors Stickley’s history of strong construction while introducing a lighter take on design. Choosing Stickley means choosing quality that can be handed down.
Many families today care about where their furniture comes from. Stickley sources wood responsibly and builds with long life in mind. Walnut Grove reflects that commitment, offering style you can feel good about. When you buy pieces built to last, you’re not just decorating, you’re making a lasting choice.
Walnut has been valued for centuries because it’s both strong and beautiful. It resists warping, shows striking grain, and gains character as it ages. That’s why Walnut Grove isn’t just trendy, it’s timeless.
The Stickley’s Walnut Grove Collection features a light and airy design, perfect for creating an open and welcoming living room.
3 Practical Tips for Your Home
1. Keep things simple. Pair a walnut dining table with neutral chairs and a statement light. Let the wood’s natural character shine. 2. Mixing works best with contrast. Light oak floors or black metal accents highlight walnut’s richness without clashing. 3. Walnut looks best with natural light. Position pieces near windows or use warm-toned lamps to show off the grain.
How do you create a home that feels modern, warm, and lasting?
At Fowler Brothers Co., we believe this collection is one of the best investments you can make for your home and family.Visit our Chattanooga showroom to see Walnut Grove in person, run your hand across the walnut grain, and imagine how it can shape your space. Our expert design team will help you choose pieces that bring light and warmth into your home for years to come.
Does your backyard need a little touch or excitement? Too often, outdoor spaces get overlooked, leaving them feeling underwhelming compared to the style and personality inside the home. Instead of settling for the same old bulky, traditional patio furniture, you can transform your backyard into a vibrant, modern, colorfiul retreat that feels fresh, inviting, and uniquely yours.
HOUE, a Danish brand that brings modern design and unexpected color to patio furniture. We’ll show you how their pieces can change a simple backyard into a happy, lively retreat that feels like an extension of you. After all, we think your outdoor space should be a joyful place for family and friends.
As experts in high-quality home and patio furnishings since 1885, we have confidence in HOUE’s craftsmanship. Right now, all HOUE outdoor furniture are 20% off until September 9, 2025.
The innovative design of the HOUE CLICK chair allows you to mix and match colors by simply clicking the slats on and off.
The Power of Color in Outdoor Spaces
Color is a strong statement. Think about how a bright splash of paint can change the feel of a room inside. In your backyard, a bold hue can do the same. It lifts moods, creates energy, and helps to define a space. A brightly colored chair or table instantly becomes a focal point, drawing the eye and inviting people to sit down and stay a while. It’s a simple, easy way to show your personality and make a fun statement without a lot of effort.
Signature Houe Pieces That Make a Statement
HOUE is known for its clean lines and special details that make their furniture stand out. Here are a few of their most popular pieces to show you what we mean.
The CIRCLE Table: This well-proportioned dining table is made for outdoor use, featuring beautiful bamboo lamels and a sleek leg construction in gray powder-coated aluminum. Its design allows for free seating, giving comfortable legroom for everyone. The table comfortably seats 6 people, while the 150 cm model easily seats 8-10. A decorative granite stone in the center is also perfect for hot pots.
The CLICK Chair in Black: This version of the popular CLICK chair offers a sophisticated, minimalist look. The black lamellas and powder-coated metal frame create a clean, modern statement that pairs perfectly with any outdoor decor, from bright colors to neutral tones. It’s a timeless choice for a stylish patio.
The CLICK Chair in Multicolor: The most playful version of the CLICK chair features a combination of various lamella colors. This vibrant design allows you to express your personality and bring a fun, energetic feel to your outdoor space. Its colorful mix is a great way to add a splash of joy to your backyard.
We help homeowners see that these pieces can be both a functional seat and a piece of art for their backyard.
Mix and Match: Customize for a Personal Feel
A common concern is how to use multiple colors without a space looking messy or disorganized. We have a simple plan for you:
Begin with a neutral base. This is your foundation. Choose a main piece, like a table or sofa, in a simple color like gray, white, or black.
Add your color. Use smaller items like chairs, side tables, or cushions in your favorite bold hues.
Select a palette. Stick to 2-3 main colors. This keeps the look clean and intentional, rather than random.
This approach gives you creative freedom to show your style while keeping a modern feel. You can create a look that is totally unique to you and your home.
Designing a Backyard That Feels Like You
Your outdoor space should be a reflection of your style. HOUE’s versatile designs make it easy to create an area that is both stylish and personal. Here are three simple steps to help you:
Define Your Purpose: What do you want to do in your backyard? Do you want to eat outdoors, or do you want a comfortable spot to relax? Maybe both.
Choose Your Base: Select your main furniture pieces in neutral colors to fit the purpose you defined.
Add Your Personality: This is the fun part. Add your smaller pieces or accessories in bold colors to show off your style.
This process gives you a simple, workable plan to use our products to achieve your design goals.
The wide range of colors for HOUE CLICK chairs lets you create a fun, stylish patio space that’s uniquely yours.
How Fowler Brothers Co. Helps You Create Your Space
With over 140 years of experience, we provide reliable assistance on selecting the right pieces for your home. We invite you to visit our showroom in person. There, you can see and feel the quality of HOUE’s furniture. Our experts can help you visualize how it will look in your backyard. We are committed to providing durable, beautiful furniture that will enhance your home for years.
HOUE’s furniture shows that modern design can be fun and colorful. By using their playful pieces, you can turn your backyard into a happy, stylish retreat that reflects your personality. All HOUE items are 20% off until September 9, 2025. This is a great time to bring some color and joy to your outdoor space.
Visit our Chattanooga showroom today or schedule a personalized design consultation with our experts are ready to help you find the perfect HOUE pieces for your home.
An American Leather sleeper sofa is an innovative piece of furniture that brings versatile functionality to any home. We’ll show you how sleeper sofas can transform any space into a relaxing, convertible area, where you can effortlessly switch from sitting comfortably to fully immersing yourself in sleep. For homeowners, this sleeper sofa is a wise purchase, offering a practical solution for versatile rooms and unexpected guests without sacrificing looks or comfort.
At Fowler Brothers Co., we have been curating high-quality furniture for 140 years. We support the craftsmanship of American Leather, and right now, all their sleeper sofas are 10% off until September 22, 2025.
New Standards of Comfort: Redefining the Guest Experience
For years, traditional sleeper sofas have been known for their thin, uncomfortable mattresses and a support bar that seems to hit you in all the wrong places. This is a problem American Leather aimed to correct.
Their sleeper sofas feature a unique platform system and a premium mattress that completely removes springs and support bars. This design provides consistent comfort from edge to edge, just like a regular bed. You can be certain that your overnight guests will get a truly restful night’s sleep, making their stay more enjoyable for everyone.
Effortlessly convert your living room into a comfortable guest space with the American Leather sleeper sofa, providing a great night’s sleep.
A Sleeper Sofa That Looks Like a Sofa
A further issue with most sleeper sofas is their large, old-fashioned appearance. They often look like a compromise, standing out in a way you don’t want. American Leather approached this differently.
These sofas are designed to be beautiful, stylish pieces of furniture first. They have clean, modern lines, quality materials, and a wide variety of personalization options. This allows the sofa to blend smoothly into your living room, home office, or guest room, enhancing your decor without looking like a temporary fix. This is proof of the brand’s commitment to both aesthetics and usefulness.
Why the American Leather Sleeper Sofa Is a Wise Furniture Purchase
For anyone living in a small space, maximizing every square foot is a constant challenge. A high-quality sleeper sofa is the ideal dual-purpose solution. It provides comfortable daily seating and, when needed, a guest bed, without taking up the space of two separate pieces of furniture.
This versatility makes it great for versatile rooms. Your home office can double as a guest room. Your living room can accommodate last-minute visitors. It offers a kind of flexibility that is extremely useful for entertaining and daily life. It’s a smart way to add a bed to your home without the extra room.
What Makes American Leather Special?
The thought and design behind each piece. Their unique mechanism allows for simple opening and closing, and their durable frames and high-quality cushions guarantee the sofa will last for years. The mattresses are not only comfortable but are also designed to be long-lasting. This level of quality guarantees a product that will perform perfectly for a long time, making it a true furniture investment.
From Family Movie Night to Overnight Guests
The beauty of this sleeper sofa is its versatility. During the week, it’s a stylish, comfortable place for family movie night or an evening of relaxation. When special occasions arrive, it easily turns into a comfortable bed, ready for you or your guests to enjoy. This two-functionality means you don’t have to sacrifice comfort or style, regardless of the occasion.
How Fowler Brothers Co. Helps You Find the Perfect Match
With our long history in Chattanooga, we provide expert assistance to help you choose the right American Leather model for your home. We offer an in-store experience, allowing you to try the sofas and beds for yourself in our showroom. Our design experts can help you select the perfect fabric, size, and style, guaranteeing a smooth fit with your home’s decor.
Now is the perfect time to upgrade your home with a 10% discount on all American Leather sleeper sofas. This offer ends on September 22, 2025.
Visit our showroom in Chattanooga today! Experience the comfort and quality of American Leather sleeper sofas in person and talk to our experts.
Effortlessly convert your living room into a comfortable guest space with the American Leather sleeper sofa, providing a great night’s sleep.
FAQs About American Leather Sleeper Sofas
Can I choose from different mattress options?
Yes, American Leather offers several mattress options, including high-density foam, gel-infused foam, and a firmer mattress. Our team can help you decide which one is best for your comfort preferences.
What sizes are available for American Leather sleeper sofas?
American Leather sleeper sofas are available in a range of sizes to fit different spaces. You can find models from twin-size chairs to full-size and queen-size sofas, giving you flexibility for various room dimensions and needs.
What kind of customization options are available?
You can personalize the sleeper sofa to match your home’s decor. There are hundreds of fabric and leather options, as well as choices for leg finishes and cushion styles. Our design experts can guide you through the selection process.
This year, Fowler Brothers Co. Home & Patio proudly celebrates 140 years as a family-owned business, deeply rooted in the heart of Chattanooga. Since 1885, the Fowler family has built a legacy of quality, integrity, and service, transforming the way generations of families furnish their homes. From humble beginnings to a multi-generational success story, their journey is a remarkable testament to resilience, innovation, and community dedication.
The Early Years: 1885 – 1930
The Fowler legacy began in 1885 with James G. Sterchi, who sold goods door-to-door in East Tennessee from a horse-drawn buggy. His hard work and entrepreneurial spirit laid the foundation for what would become one of the South’s most respected furniture brands. In 1886, James and his brother John Calvin Sterchi opened their first furniture store in Knoxville, marking the start of a family tradition that would last over a century.
In 1911, John Calvin Sterchi partnered with his son-in-law, John O. Fowler, to establish Sterchi Brothers & Fowler in downtown Chattanooga, next to what is now the Tivoli Theatre. By 1926, the Chattanooga location was thriving and recognized as “The South’s Greatest Furniture and Music Stores,” furnishing more than 23 hotels across the Southeast. This expansion led to the official incorporation of the business in 1930 as Fowler Brothers Company, operating in both Chattanooga and Knoxville.
Generations of the Fowler family marking a new chapter, a moment that contributes to the enduring Fowler Brothers’ Legacy.
Mid‑Century Growth: 1940 – 1970
During the 1940s, the company entered a new chapter under the leadership of Richard Calvin Fowler, Sr., who became president in 1943. The store proudly supported the World War II effort, partnering with Westinghouse to provide appliances and equipment. In 1948, after a major renovation, thousands of Chattanoogans flocked downtown for “The New Fowler’s Opening,” a three-day grand event showcasing a reimagined showroom.
In 1953, further upgrades were made to the Broad Street showroom to reflect modern design trends and consumer tastes. Then, in 1968, Fowler Brothers introduced a revolutionary retail concept by launching Richard Fowler Galleries on I-24. Known as the “store of rooms,” the new layout helped customers visualize beautifully curated, fully furnished living spaces, an innovative shopping experience ahead of its time.
See how Fowler Brothers Co. showrooms have transformed from past to present, a visual journey reflecting the adapting Fowler Brothers’ Legacy in home furnishings.
New Showroom: 1970s – 1990s
By 1973, the Fowler family opened a new store at 1903 E. 24th Street Place.The event signaled a new era of growth and leadership. Just two years later, in 1975, they expanded again with a showroom on Highway 153 near Northgate Mall. This location offered premium lifestyle furniture collections arranged to inspire customers with real-life design possibilities.
In the 1980s, Fowler Brothers deepened its presence in downtown Chattanooga by opening a new location in the Clemons Building on Chestnut Street. They also launched The Patio Shop at the I-24 campus, signaling a move into the outdoor furniture market. In 1981, Richard Calvin Fowler Jr. became president, starting the fourth generation of family leadership. By 1985, the store was offering competitive “North Carolina furniture prices” locally, making high-quality furniture more accessible to Chattanoogans.
The mid-1980s brought further expansion as the interior furniture wing at the I-24 showroom was enlarged. A proud highlight came in 1987 when Richard Fowler furnished the space used during President Ronald Reagan’s commencement speech at UTC. In 1988, the family celebrated 77 years in Chattanooga with the opening of Fowler’s Furniture Plantation on 4th Avenue, a special milestone reflecting deep community ties and continued innovation.
A glimpse into the family and evolution of Fowler Brothers Co., from historic storefronts to current leadership, embodying the rich Fowler Brothers’ Legacy in Chattanooga.
Family Continuity & Consolidation: 1990s – 2010
As the 1990s arrived, Richard Fowler Jr. and Sarah C. Fowler began consolidating the family’s business operations around the I-24 campus. This strategic move brought all resources under one roof and ushered in a new identity: The Furniture Shoppe & The Patio Shop. Their children, Sarah Chappell, Richard III, and Walton Carter Fowler, joined the business during this era, ensuring the continued legacy of family leadership.
The company became known for its exceptional service, with a delivery program that transported more than 1,000 pieces of furniture each year across the Southeast. Known as “Delivery with a Smile,” this program earned loyal customers and glowing word-of-mouth thanks to dependable service teams like the beloved Lester Early. In 2010, Fowler Brothers celebrated its 125th anniversary, marking five generations of family dedication to quality and community.
Brand Evolution: 2012 – 2025
In 2012, Fowler Brothers launched the “Pass It Forward” holiday campaign, continuing a legacy of giving back. The campaign supported Toys for Tots and honored a long-standing tradition that dated back to 1949, when the store gave away toys to children in need. The spirit of community remained central to the business’s mission.
By 2016, Walton Carter Fowler officially stepped into the role of president and COO, becoming the fifth generation to lead the company. His father, Richard C. Fowler Jr., transitioned to the role of chairman and CEO. With this generational handoff came a renewed energy and strategic vision for the future. In 2020, the company had a rebrand, by changing the name to Fowler Brothers Co. Home & Patio, and began major renovations to the I-24 campus to align with modern tastes while honoring its legacy.
Now, in 2025, Fowler Brothers Co. proudly celebrates 140 years in business. The company created a beautifully updated indoor and outdoor showroom, refreshed branding, and a new digital experience through its redesigned website. The story continues, with style and service that meet today’s needs while carrying forward a rich tradition.
The Secret to FBCO’s Lasting Success
For five generations, Fowler Brothers has stayed true to its roots. Since the beginning, the company has always been guided by the same family values of hard work, quality service, and personal relationships.
Throughout its history, Fowler Brothers has prioritized personal service. From hand-drawn advertisements in the early 1900s to modern SEO strategies and design consultations, the company has always focused on providing the best experience possible for its customers.
Their formula for success is timeless: “Quality + Speed of Delivery = Customer Satisfaction.”
Fowler Brothers Co. continues to be Chattanooga’s premier destination for fine furniture and patio living. With expertly designed showrooms, top-tier brands like Stickley, Rowe, and Stressless, and a reputation for thoughtful service, the company is poised for continued success.
As we reflect on 140 years of tradition, innovation, and family leadership, one thing is clear: the Fowler Brothers story is still being written, and Chattanooga will always be at the heart of it
FAQs About Fowler Brothers Co.
What types of furniture brands does Fowler Brothers Co. carry?
Fowler Brothers Co. partners with well-known brands like Stickley, American Leather, Rowe, or Tempur-Pedic. We offer a collection of premium indoor and outdoor furniture from these and other quality manufacturers.
Can I get help with design for both my indoor and outdoor spaces?
Yes, our design consultation services cover both indoor and outdoor areas. Our experts can help you plan and furnish any space in your home, ensuring a cohesive and beautiful look that fits your style.
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